Why is the newspaper pink? | Local News

Since 2014, the Herald-Standard published a pink Sunday newspaper in October to show support for breast cancer awareness.

Today we re-emphasize the importance of research and recognize and commemorate those whose lives have been affected by breast cancer.

According to the CDC, each year in the United States, more than 254,000 women and 2,300 men are diagnosed with breast cancer. About 42,000 women and 500 men die from the disease.

To help in the fight against breast cancer, we will be contributing a portion of today’s sales to the Susan G. Komen Foundation and the WVU Medicine Uniontown Hospital Charity Care Fund.

We are not alone in our fight, as many advertisers and business partners have joined together to help make this edition possible.

Special thanks to WVU Medicine Uniontown Hospital for sponsoring today’s pink book.

“For seven years now, The Herald-Standard has been raising awareness about the fight against breast cancer, as well as the Komen Foundation and the Uniontown Hospital Fund through our pink book,” said Michael B. Scott, editor of the Herald-Standard and the Greene County Courier. “We realize it’s just a drop in the bucket when it comes to these entities, but with everyone’s help the drops add up. These efforts are what we expect of ourselves as a local community newspaper.

We also thank the men and women who work hard every day in our communities to provide treatment, comfort and care to those who struggle.

We hope that our actions today will continue to draw attention to this disease and contribute to efforts to find a cure.

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